What is Tiledmedia?
In short, Tiledmedia is a provider of streaming solutions for high-quality VR and Multiview video streaming. It has helped stream events like the Premier League, the 2020 Tokyo Olympics, and etc. to consumer devices like phones, tablets, and so on. This page outlines some of the things that I did during my time at Tiledmedia
šŸ‘Øā€šŸ’» Key Responsibilities
My role at Tiledmedia encompassed key areas such as marketing content creation, where I led campaigns on LinkedIn and crafted content using tools like Photoshop and After Effects to enhance brand engagement. I was also responsible for market research and partnerships, identifying B2B opportunities and fostering industry connections, highlighted by my active participation in events like IBC 2023. My duties included in-depth analytics and reporting to optimize marketing strategies and inform executives about performance metrics. Among many other tasks, I also managed website and email communications, improving engagement through targeted content and monitoring on our WordPress platform.
šŸ“ˆ Achievements
ā€¢ Spearheaded severalĀ LinkedIn engagement campaigns, with all of them achieveing above average performance and one of them achieving a dramatic 38-fold increase in interactions (almost 1000 interactions) by deploying a bespoke video marketing campaign.
ā€¢ Pioneered comprehensive content development across multiple formats, resulting in a notable 15% uplift in audience engagement metrics.
ā€¢ Orchestrated end-to-end marketing initiatives, providing critical strategic insights that informed brand evolution and optimized customer journey experiences.
ā€¢ Fully set up a comprehensive GA4 ananlytics dashboard for more precise website data analytics.
ā€¢ Enchanced Tiledmedia search appearances on Linkedin from 70 to over 140 indicating higher visibility
šŸ“‚ Past work at a glance
1) Custom GA4 Dashboard
A Google Ananlytics 4 Dashboard I developed to monitor the monthly statsĀ of our website across numerous parameters such as monthly visitors, bounce rates, access location, most poplar days of the week, number of sessions and much more.
2) "Time is running out" LinkedIn campaign

This LinkedIn campaign, created before a key trade show, aimed to attract attention to our technology by evoking fear of losing viewership. It succeeded with nearly 1000 reactions on LinkedIn, a stark improvement from our previous average of 20-30 reactions. Amazon AWS also praised the video for its attention-grabbing impact.

3) Multiview player demo

This is another very successful linkedin campaign whuch was created to fully showcase the capabilities of Tiledmedia's mobile Miltiview player in an engaging way. The previosu Demo video was very dull and filed on a tripod, so I decided to give our Demo a new and rhythmic twist.Ā 

3) New features campaign

Created just before my departure from Tiledmedia, this video aimed to highlight the new features the company was developing. Targeting potential clients in the car racing industry, such as F1 and NASCAR, it served as a teaser for upcoming updates. While I'm uncertain of its fate post-departure, it was intended to be used as a crucial demo video during deal negotiations, making it a vital asset for deal-making.